You’ve decided to create an online course – how exciting! But let’s be honest, there’s a LOT to do when launching your first online course!
From content creation, how to create beautiful graphics, building an email list, creating a social media marketing plan, how to successfully navigate the chosen online training platform, coming up with a launch strategy and let’s not forget what happens once the course has gone live!
The thought of this can be overwhelming, we totally get it!
How much time do you spend doing maintenance tasks for your course? Stats show that on average most course creators are spending 80-90% of their time sorting out admin related to their course. That leaves 10-20% to do marketing and selling. It’s evident that more time is spent working on tasks that aren’t going to make you money.
We’ve helped many course creators, just like you! Learning how to delegate is one of the best things a course creator can do.
The question is what do you delegate?
The first step is to decide what you don’t enjoy doing or what you’re not very good at doing, write these things down. You’ve just created your delegation list!
By outsourcing the tasks that aren’t core functions of your business, like student support, editing, proofreading, creating graphics etc, you’re able to focus on the aspects of your online course that add value to the customer and will allow you to market your course and grow your business.
If you’re still feeling a bit unsure, we’ve put together a list of the most common tasks we can assist you with:
If you don’t already have branded templates for all of your content, this is something we can assist you with. You’ll want branded templates for things such as social media, slideshows, documents, emails and graphics to help keep all of these things aligned with your businesses corporate identity.
Keeping your businesses corporate identity aligned across your website and online teaching platform is important for students to recognise from a marketing perspective. We can assist you with the setup of your sales page on your chosen online training platform.
We’re here to help with creating beautifully branded course material such as PDF’s, slideshows, videos, emailers etc.
Save yourself time by having us upload all course modules, videos and graphics onto your online training platform. We’ll test and troubleshoot to ensure a smooth launching process once the course has gone live.
This is a great way for you to promote your next course or to assist you with improving in the future. Asking your students for feedback and sharing their wins with others after completing your course provides great credibility. We’ll help set up a JotForm, Survey Monkey or any other survey platform you’re currently using at the end of your course.
Whether it’s a marketing campaign to your existing email list or a way to keep your students updated and informed we’re able to assist with the setup and scheduling of all emailers. You’ll want to do things like send each student a Welcome Emailer, weekly check-ins and a Thank You Emailer once they’ve completed the course.
There’s a lot of content you’ll want to create for marketing your course and your business. We’re here to help you with creating and/or formatting your lead magnets, social media content, slideshows, infographics, etc. We can also assist you with publishing and scheduling the content wherever you want for maximum visibility.
Social Media Management
Setting up your social media marketing plan to get your course out there should be one less thing to worry about! Facebook groups are a great place to build a community for your students to go to if they need help. Perfect place for you to hold weekly Q&A’s or simply provide some guidance using Facebook live.
A great way for us to help is with student support. We can answer questions, deal with requests for refunds or coupons, help with tech problems accessing your content, share links to helpful resources, or even create short video tutorials.